When Can Exhibitors Sign Up?

Exhibit Space is Sold Out for CheeseExpo 2022.

If you would like to be added to the wait list, please contact Caitlin Peirick at Wisconsin Cheese Makers Association.


Booth reservations started on September 21.

2020 CheeseExpo exhibiting companies were given the opportunity to lock in an exhibit space for 2022 CheeseExpo.  Exhibitors that chose to lock in a 2022 exhibit space have selected their exhibit space.

A ranked order Priority Points system was used for companies interested in purchasing an exhibit space. This “loyalty rewards” system tracks over ten years of participation in WCMA events.

  • The WCMA highest priority level companies that do not have a 2022 exhibit space were contacted first to select their space. After that, priority assignment for exhibit space began.
  • For each time slot, there will be companies that can log in. Exhibitors may select a space at any time after their allotted time. Exhibitors were encouraged to sign up promptly for best selection and to secure a space.
  • The Exhibit Floor Plan will be updated in real time.
  • Pricing and exhibit terms are available in the 2022 CheeseExpo Exhibitor Contract.

All companies exhibiting need to be members of Wisconsin Cheese Makers Association.

Questions? Contact WCMA’s Caitlin Peirick at 608-286-1001 or by email.

Please Be Aware of Fraud!

CheeseExpo has been made aware of several fraudulent claims. Please be aware of the following:

  • CheeseExpo does not sell attendee lists. If you receive an offer to purchase our attendee lists, it is fradulent.
  • Hotel Fraud. CheeseExpo has has not endorsed anyone to contact you directly to book your hotel room or offer you a special discounted conference rate. If you receive one of these calls or emails, it is fraud.
  • Form requesting you to update a listing in International Fairs Directory or Expo Guide or Fair Guide or World Business Guide. The form says Updating is Free, but there is a small paragraph at the bottom of the notice that states it is a three year contract for a recurring annual fee. Only Wisconsin Cheese Makers Association staff (Judy Keller or Caitlin Peirick) will contact you to update your listing.
  • If you have any questions, please contact Caitlin Peirick at Wisconsin Cheese Makers Association.

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